Privacy Policy

Effective Date: May 2, 2026 Last Updated: May 2, 2026

Electric Trident LLC (“Electric Trident,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit electrictrident.com (the “Site”) or otherwise engage with our services.

By using the Site, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site.

1. Information We Collect

Information You Provide Directly

We collect information you give us when you:

Submit our contact form or request a project consultation (name, email address, company name, project details, and any other information included in your message)
Sign a service agreement or engage us as a client (business contact details, billing information, and project documentation)
Communicate with us by email or through other channels

Information Collected Automatically

When you visit the Site, we may automatically collect:

IP address and approximate location
Browser type and version
Operating system and device type
Pages viewed, time spent on pages, and referring URL
Date and time of visit

This information is collected through cookies, server logs, and similar technologies described in Section 4.

2. How We Use Your Information

We use the information we collect to:

Respond to your inquiries and provide requested information
Deliver, maintain, and improve our services
Communicate with you about projects, proposals, and contracts
Send service related communications and, where you have opted in, marketing communications
Analyze Site usage and improve user experience
Comply with applicable legal obligations
Protect against fraud, unauthorized access, and other security risks

3. Legal Bases for Processing (EEA and UK Visitors)

If you are in the European Economic Area or the United Kingdom, we process your personal data under one or more of the following legal bases:

Consent, where you have given clear consent for a specific purpose such as marketing emails
Contract, where processing is necessary to perform a contract with you or take steps at your request before entering a contract
Legitimate interests, including operating our website, understanding how visitors use our Site, and securing our services
Legal obligation, where processing is required to comply with applicable law

4. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to function properly and to help us understand how visitors interact with the Site. The specific tools we currently use include:

Google Analytics for website usage analytics
Microsoft Clarity for session replay and behavioral analytics
Vercel for hosting and basic visitor analytics

For visitors in the European Economic Area, the United Kingdom, Switzerland, and California, we display a cookie consent banner on your first visit. Non essential analytics tools, including Google Analytics and Microsoft Clarity, are not loaded until you accept. If you reject or dismiss the banner, these tools will not run during your session. You can change your choice at any time using the “Cookie Preferences” link in the footer.

For visitors in other regions, these tools load by default. You can still disable cookies through your browser settings or use the “Cookie Preferences” link to opt out at any time.

Disabling or blocking cookies may affect Site functionality.

We do not sell your personal information. We may share information with:

Service providers who help us operate our business, including hosting providers, analytics providers, email providers, and payment processors
Professional advisors such as attorneys and accountants
Authorities when required by law, subpoena, or to protect our legal rights
Successors in connection with a merger, acquisition, financing, or sale of business assets, in which case we will require the recipient to honor this Privacy Policy

6. Third Party Services

The Site and our operations rely on third party services that have their own privacy practices. These currently include:

Vercel for website hosting and infrastructure
Supabase for backend services and contact form submission storage
Google Analytics for website analytics
Microsoft Clarity for session replay and behavioral analytics
Google Fonts for web typography
Zoho Mail for email communications

We encourage you to review the privacy policies of any third party services you interact with through the Site.

7. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce our agreements. Contact form submissions are typically retained for up to two years unless we have an active business relationship with you. Client records are retained for the duration of our engagement plus any period required by law.

8. Your Privacy Rights

Depending on where you live, you may have the following rights with respect to your personal information:

Access a copy of the personal data we hold about you
Correction of inaccurate or incomplete data
Deletion of your personal data
Restriction of how we use your data
Portability of your data in a structured, commonly used format
Objection to certain types of processing, including direct marketing
Withdrawal of consent where processing is based on consent

California Residents (CCPA and CPRA)

California residents have the right to know what personal information we collect, the right to request deletion, the right to correct inaccurate information, and the right to opt out of any sale or sharing of personal information. We do not sell personal information as defined under California law.

To exercise any of these rights, contact us using the information in Section 13. We will respond within the timeframes required by applicable law. We will not discriminate against you for exercising your rights.

9. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information against unauthorized access, loss, misuse, and alteration. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

10. International Data Transfers

We are based in Michigan, United States. If you are accessing the Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where we or our service providers operate. By using the Site, you consent to this transfer.

11. Children’s Privacy

The Site is not directed to individuals under 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the most recent revision. Material changes will be communicated through the Site or by other reasonable means. Your continued use of the Site after any update constitutes acceptance of the revised policy.

13. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

Electric Trident LLC Email: contact@electrictrident.com